KIOSB D10: Show-and-tell Business Cards
For Day 10 of the Kickin’ It Old School Blog-a-thon I’m participating in throughout the month of December, the prompt is “show-and-tell” just like being back in kindergarten (it doesn’t get much more “old school” than that)! So, today I’m sharing a project I finished creating in the last few months that I’ve also been enjoying “show-and-telling” in person with people since then — my business cards! So, here they are in all their glory, with explanations along the way…
A gift. I think of coaching as a gift — something special to be able to offer to people that can help add a lot of joy, growth, and a sense of completeness and fulfillment to their lives. So, I wanted to capture that same sense in my business card — and do it in a way that would create conversations around the card at the same time. Each card comes folded in a small vellum envelope with a bright shiny penny inside, and I currently print, fold and put together each one by hand — adding to that sense of personal service that I offer in my coaching work. (Now, I may need to switch to having them printed and folded by someone else as I give out more and more of them, but the sentiment and personal service will always remain. Plus, I’ll probably always package them up myself, as there’s just something really sweet in being able to do that personally.)
An investment. The penny has a practical purpose, as it’s there for people to take care of the scratch-off on the back of the card. But, as small as it is, it also stands for the idea that I am making an investment in every client’s — or even potential client’s — life. I think people in general are really amazing, and that life can be really rough on us all, so these cards as a gift and as an investment are just my way of saying, “Hey, here’s a little unconditional encouragement and support to help you through.” I’ve also gotten some fun feedback from people around the idea of it being a “lucky penny” and it being a symbol of money coming to them. (Again, a small token, but with bigger meaning. You never know how the little things will end up meaning a lot to someone.)
The scratch-off. It takes a little work sometimes to look inwards and find our inner wisdom. But it’s there in all of us. So, the scratch-off on the back of the card is both a metaphor for life and just a fun way to present people with an inspirational quote that they can then keep around as a reminder. Based on two giant hugs of gratitude that I got last night from a total stranger based on the quote he got, I find that people tend to get the quote (there are about a dozen different ones that I hand selected) that really speaks to them. It’s a little like popping open a fortune cookie to see what’s inside!
That inner goodness. The inside part might actually be my favorite, as it’s a reminder to us all that we’re awesome and we should take the time to remember and acknowledge it. I back this sentiment up when I hand out the cards with an offer to fill in the first line for anyone who needs a kickstart, or just a little outside acknowledgment, to get them started. The idea is to write down three things that you like about yourself and then keep the card nearby so you can pull it out as a reminder when you’re feeling that inner critic in your head is getting too darn loud.
So, those are my cards in virtual-sharing form. I really do love sharing them with people, and not just because they’re business cards, but because they’re fun to share and I love giving meaningful gifts. So, if you want one, hit me up! Use the contact form on this site, or email me, to let me know you’d like one (or two, or three) — and be sure to include your mailing address (I won’t use it for anything else, I promise).
This post is part of a Kickin’ It Old School Blog-a-thon taking place throughout the month of December 2013. Anyone is welcome to join in anytime during the month! And, you can find all of my KIOSB posts here. Day 10/31